In Bangladesh, seasonal promotions have become an integral part of the consumer culture. With many major events and festivals throughout the year, businesses have leveraged these occasions to attract the attention of potential customers and increase sales. From traditional festivals such as Eid-ul-Fitr to international celebrations like Christmas, companies in various industries have come up with various promotional tactics to entice consumers.

One of the most popular seasonal promotions in Bangladesh is the annual Eid-ul-Fitr sale. This is a highly anticipated event for both consumers and businesses as it marks the end of Ramadan and the beginning of the shopping season. Retail stores, both physical and online, offer massive discounts and deals during this period to attract shoppers looking for new clothes, accessories, and home decor. This has a significant impact on consumer behavior as people tend to spend more and make impulsive purchases during this time.

Another seasonal promotion that has been gaining popularity in recent years is the back-to-school sale. With the start of the academic year, parents and students flock to stores to purchase school supplies, books, and uniforms. This is a huge opportunity for businesses to target families and promote their products through attractive discounts and bundle offers. The back-to-school sale has not only become a tradition among consumers but has also led to an increase in overall spending and brand loyalty.

Overall, seasonal promotions